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Greenfire Resources Ltd. (GFR)



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Upturn Advisory Summary
08/28/2025: GFR (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $5.76
1 Year Target Price $5.76
1 | Strong Buy |
1 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -19.99% | Avg. Invested days 25 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 358.29M USD | Price to earnings Ratio 2.48 | 1Y Target Price 5.76 |
Price to earnings Ratio 2.48 | 1Y Target Price 5.76 | ||
Volume (30-day avg) 2 | Beta 0.28 | 52 Weeks Range 3.81 - 8.16 | Updated Date 08/29/2025 |
52 Weeks Range 3.81 - 8.16 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 2.06 |
Earnings Date
Report Date 2025-08-06 | When - | Estimate 0.31 | Actual 0.69 |
Profitability
Profit Margin 28.74% | Operating Margin (TTM) 35.05% |
Management Effectiveness
Return on Assets (TTM) 7.82% | Return on Equity (TTM) 25.81% |
Valuation
Trailing PE 2.48 | Forward PE - | Enterprise Value 542199054 | Price to Sales(TTM) 0.51 |
Enterprise Value 542199054 | Price to Sales(TTM) 0.51 | ||
Enterprise Value to Revenue 1.02 | Enterprise Value to EBITDA 2.86 | Shares Outstanding 70253000 | Shares Floating 22093163 |
Shares Outstanding 70253000 | Shares Floating 22093163 | ||
Percent Insiders 18.29 | Percent Institutions 71.41 |
Upturn AI SWOT
Greenfire Resources Ltd.

Company Overview
History and Background
Greenfire Resources Ltd. is a Canadian oil sands company focused on thermal in-situ recovery of bitumen. Founded in 2011. The company has made multiple acquisitions and strategic partnerships over the years.
Core Business Areas
- Oil Sands Development and Production: Greenfire Resources focuses on developing and producing bitumen from oil sands deposits using thermal in-situ methods.
Leadership and Structure
Robert Logan is the current CEO. The company has a board of directors overseeing strategic decisions and management teams responsible for operations, finance, and development.
Top Products and Market Share
Key Offerings
- Bitumen: Greenfire Resources' primary product is bitumen extracted from oil sands. Revenue is dependent on the market price of bitumen. Competitors include Cenovus Energy (CVE), Suncor Energy (SU), and Canadian Natural Resources (CNQ).
Market Dynamics
Industry Overview
The oil sands industry is characterized by high capital costs, long project timelines, and environmental concerns. Bitumen extraction and upgrading processes are energy-intensive. The industry is heavily influenced by global oil prices and regulatory policies.
Positioning
Greenfire Resources is a smaller player compared to integrated oil sands giants. Its competitive advantage lies in specialized expertise in thermal in-situ recovery methods. Its geographical positioning puts it in competition with many oil companies in the Alberta region.
Total Addressable Market (TAM)
The global oil market represents the total addressable market. The value can be hundreds of billions of dollars. Greenfire Resources is positioned as a smaller bitumen producer targeting a niche segment within this broader market.
Upturn SWOT Analysis
Strengths
- Expertise in thermal in-situ recovery
- Strategic asset base in Alberta's oil sands
- Experienced management team
Weaknesses
- Smaller scale compared to major oil sands producers
- Exposure to commodity price volatility
- High capital intensity of oil sands projects
Opportunities
- Potential for expansion through strategic acquisitions
- Technological advancements improving recovery efficiency
- Growing demand for energy in developing economies
Threats
- Environmental regulations impacting oil sands development
- Fluctuations in global oil prices
- Competition from other energy sources
Competitors and Market Share
Key Competitors
- CVE
- SU
- CNQ
Competitive Landscape
Greenfire Resources operates in a competitive environment dominated by larger integrated oil sands companies. Its success depends on efficient operations and cost management.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends would require analyzing past production volumes, revenue, and earnings data.
Future Projections: Future projections are not available, and would typically be sourced from analyst reports or company guidance.
Recent Initiatives: Recent initiatives cannot be determined without recent reports or information from Greenfire Resources.
Summary
Greenfire Resources is a focused Canadian oil sands company utilizing thermal in-situ recovery methods. It is a smaller player facing stiff competition from larger corporations and is exposed to oil price volatility. Its strength lies in its expertise and asset base. It needs to carefully manage costs and adapt to evolving environmental regulations to ensure sustainable growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Industry Reports
- Financial News Outlets
Disclaimers:
This analysis is based on publicly available information and general market knowledge. It is not financial advice. Market share estimates are approximate.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Greenfire Resources Ltd.
Exchange NYSE | Headquaters Calgary, AB, Canada | ||
IPO Launch date 2023-09-21 | CEO - | ||
Sector Energy | Industry Oil & Gas E&P | Full time employees 193 | Website https://www.greenfireres.com |
Full time employees 193 | Website https://www.greenfireres.com |
Greenfire Resources Ltd., together with its subsidiaries, engages in the exploration, development, and operation of oil and gas properties in the Athabasca oil sands region of Alberta, Canada. The company's principal asset include Hangingstone Facilities located in south of Fort McMurray, Alberta. Greenfire Resources Ltd. is headquartered in Calgary, Canada.

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