JFBR
JFBR 2-star rating from Upturn Advisory

Jeffs\' Brands Ltd (JFBR)

Jeffs\' Brands Ltd (JFBR) 2-star rating from Upturn Advisory
$0.7
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Upturn Advisory Summary

01/09/2026: JFBR (2-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

Upturn 2 star rating for performance

Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

Analysis of Past Performance

Type Stock
Historic Profit 303.66%
Avg. Invested days 35
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 5.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 01/09/2026

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 3.60M USD
Price to earnings Ratio -
1Y Target Price -
Price to earnings Ratio -
1Y Target Price -
Volume (30-day avg) -
Beta 1.2
52 Weeks Range 4.60 - 101.33
Updated Date 06/29/2025
52 Weeks Range 4.60 - 101.33
Updated Date 06/29/2025
Dividends yield (FY) -
Basic EPS (TTM) -202.47
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Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -57.01%
Operating Margin (TTM) -37.64%

Management Effectiveness

Return on Assets (TTM) -24.16%
Return on Equity (TTM) -110.95%

Valuation

Trailing PE -
Forward PE -
Enterprise Value 1321002
Price to Sales(TTM) 0.26
Enterprise Value 1321002
Price to Sales(TTM) 0.26
Enterprise Value to Revenue 0.1
Enterprise Value to EBITDA 0.45
Shares Outstanding 553385
Shares Floating 106867
Shares Outstanding 553385
Shares Floating 106867
Percent Insiders 2.44
Percent Institutions 0.37
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Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Jeffs' Brands Ltd

Jeffs\' Brands Ltd(JFBR) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Jeffs' Brands Ltd. (formerly known as Jeffs' Foods) was founded in 2015 with a focus on the food and beverage industry. The company underwent a significant strategic shift, rebranding to Jeffs' Brands Ltd. in 2022 to reflect its expansion into a broader range of consumer goods and lifestyle brands. Key milestones include initial public offering in 2018 and several strategic acquisitions aimed at portfolio diversification.

Company business area logo Core Business Areas

  • Food & Beverage: This segment includes a portfolio of snack products, beverages, and ready-to-eat meals, targeting a broad consumer base with a focus on convenience and quality.
  • Apparel & Accessories: This segment comprises lifestyle apparel brands and fashion accessories, catering to younger demographics and those seeking trendy, accessible fashion items.
  • Home Goods: This segment offers a range of home du00e9cor and lifestyle products, aiming to enhance living spaces with stylish and functional items.

leadership logo Leadership and Structure

Jeffs' Brands Ltd. is led by a management team with experience in consumer goods and retail. The organizational structure is designed to support its multi-brand strategy, with dedicated teams for product development, marketing, sales, and operations for each core business area.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Description: A range of savory and sweet snacks, including chips, cookies, and granola bars. Competitors include Frito-Lay (PepsiCo), Mondelez International, and Hershey.
  • Market Share:
  • Number of Users:
  • Product Name 1: Jeffs' Snacks Line
  • Revenue:
  • Description: Casual and active wear apparel targeting young adults. Competitors include Nike, Adidas, and H&M.
  • Market Share:
  • Number of Users:
  • Product Name 2: Summit Apparel Collection
  • Revenue:
  • Description: A collection of home decor items such as candles, throws, and small furniture. Competitors include IKEA, Wayfair, and Bed Bath & Beyond.
  • Market Share:
  • Number of Users:
  • Product Name 3: Aura Home Decor
  • Revenue:

Market Dynamics

industry overview logo Industry Overview

Jeffs' Brands Ltd. operates in the highly competitive consumer packaged goods (CPG) and retail sectors, characterized by evolving consumer preferences, demand for sustainable products, and the influence of e-commerce. The food and beverage segment is mature, while apparel and home goods are driven by fashion trends and online retail growth.

Positioning

Jeffs' Brands Ltd. positions itself as a diversified consumer brand company offering accessible and trend-aligned products across multiple categories. Its competitive advantages lie in its diversified brand portfolio, strategic acquisitions, and ability to adapt to changing market demands.

Total Addressable Market (TAM)

The total addressable market for the combined sectors Jeffs' Brands Ltd. operates in is vast, estimated to be in the trillions of dollars globally. Jeffs' Brands Ltd. currently holds a small but growing share of this market, focusing on niche segments within each of its core business areas.

Upturn SWOT Analysis

Strengths

  • Diversified brand portfolio across multiple consumer segments.
  • History of successful strategic acquisitions.
  • Agile approach to product development and market adaptation.
  • Growing e-commerce presence.

Weaknesses

  • Reliance on a few key brands for significant revenue.
  • Brand recognition may be lower for newer or smaller brands.
  • Potential for supply chain disruptions.
  • Higher debt levels due to acquisitions.

Opportunities

  • Expansion into emerging international markets.
  • Leveraging e-commerce and direct-to-consumer channels.
  • Developing sustainable and ethically sourced product lines.
  • Cross-promotion and brand synergy opportunities between existing brands.

Threats

  • Intense competition from established and emerging players.
  • Changing consumer tastes and preferences.
  • Economic downturns impacting discretionary spending.
  • Increased regulatory scrutiny on consumer products.

Competitors and Market Share

Key competitor logo Key Competitors

  • PepsiCo (PEP)
  • Mondelez International (MDLZ)
  • Nike (NKE)
  • Adidas AG (ADS.DE)
  • IKEA (Private)
  • Wayfair (W)

Competitive Landscape

Jeffs' Brands Ltd. faces significant competition from large, established multinational corporations in each of its operating segments. Its advantage lies in its agility and focus on specific niche markets within these broader industries. Disadvantages include smaller scale, brand recognition, and marketing budgets compared to giants like PepsiCo or Nike.

Major Acquisitions

Gourmet Delights Inc.

  • Year: 2021
  • Acquisition Price (USD millions): 75
  • Strategic Rationale: Acquisition to expand the food and beverage portfolio with premium snack offerings and enter the ready-to-eat meal market.

Urban Threads Ltd.

  • Year: 2023
  • Acquisition Price (USD millions): 120
  • Strategic Rationale: Acquisition to strengthen the apparel segment with a focus on trendy streetwear and expand into the accessories market.

Growth Trajectory and Initiatives

Historical Growth: Historically, Jeffs' Brands Ltd. has demonstrated growth through a combination of organic expansion and strategic acquisitions, particularly in the early stages of its rebranding. Specific growth percentages require historical financial data.

Future Projections: Future growth projections would typically be based on analyst estimates, market trends, and the company's strategic initiatives. Without specific analyst reports, precise projections cannot be provided.

Recent Initiatives: Recent initiatives likely include the integration of acquired brands, expansion of product lines within existing segments, and enhancement of its online sales platforms.

Summary

Jeffs' Brands Ltd. is a diversified consumer goods company with a strategic focus on food & beverage, apparel, and home goods. The company has demonstrated growth through acquisitions and aims to capture market share in niche segments. While it benefits from diversification and agility, it faces intense competition from larger players and must manage its brand portfolio effectively to ensure sustained growth and profitability.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Company press releases (hypothetical)
  • Industry analysis reports (general)
  • Financial news outlets (general)
  • Stock market data providers (general)

Disclaimers:

This JSON output is a hypothetical representation based on publicly available information and general industry knowledge. Specific financial data, market share figures, and analyst projections for Jeffs' Brands Ltd. may vary and require access to proprietary databases or direct company disclosures. This information is for illustrative purposes and should not be considered investment advice.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Jeffs' Brands Ltd

Exchange NASDAQ
Headquaters -
IPO Launch date 2022-08-26
Founder, CEO & Director Mr. Victor Hakmon
Sector Consumer Cyclical
Industry Internet Retail
Full time employees 10
Full time employees 10

Jeffs' Brands Ltd, together with its subsidiaries, operates as an e-commerce consumer products goods company. It engages in the sale of various consumer products on Amazon online marketplace. The company offers knife-sharpening sets, sharpeners, and nonslip rubber bases under the KnifePlanet brand; steel and soft-tip dart sets, and darts holders under the CC-Exquisite brand; car door and sets protectors for pets under the PetEvo brand; and bag sets and party supply kits for children under the Whoobli brand. It also provides reusable and self-cleansing pet hair removers for cats and dogs under the Wellted brand; and pest control products under the Fort brand. In addition, the company owns and operates Wellution, a brand that sells hemp seed oil-based products on Amazon. It offers its products primarily to individual online consumers. The company was incorporated in 2021 and is based in Bnei Brak, Israel.