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Jeffs\' Brands Ltd (JFBR)



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Upturn Advisory Summary
08/28/2025: JFBR (1-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit -60.27% | Avg. Invested days 21 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 3.60M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 1.2 | 52 Weeks Range 4.60 - 101.33 | Updated Date 06/29/2025 |
52 Weeks Range 4.60 - 101.33 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -202.47 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -57.01% | Operating Margin (TTM) -37.64% |
Management Effectiveness
Return on Assets (TTM) -24.16% | Return on Equity (TTM) -110.95% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1321002 | Price to Sales(TTM) 0.26 |
Enterprise Value 1321002 | Price to Sales(TTM) 0.26 | ||
Enterprise Value to Revenue 0.1 | Enterprise Value to EBITDA 0.45 | Shares Outstanding 553385 | Shares Floating 106867 |
Shares Outstanding 553385 | Shares Floating 106867 | ||
Percent Insiders 2.44 | Percent Institutions 0.37 |
Upturn AI SWOT
Jeffs' Brands Ltd
Company Overview
History and Background
Jeffs' Brands Ltd (JFBR) focuses on acquiring and scaling e-commerce businesses. Founded relatively recently, it aims to build a portfolio of brands across various consumer product categories and leverage its operational expertise to enhance their performance. It is an Israeli company.
Core Business Areas
- E-commerce Brand Acquisition: Acquiring small to medium-sized e-commerce brands with strong growth potential on platforms like Amazon.
- Brand Management and Scaling: Optimizing acquired brands' operations, marketing, and supply chains to drive revenue and profitability growth.
Leadership and Structure
The company is led by its CEO and a management team with experience in e-commerce, marketing, and operations. The organizational structure involves teams focused on acquisitions, brand management, technology, and finance.
Top Products and Market Share
Key Offerings
- Consumer Goods: JFBR acquires consumer product brands in various categories, including home goods, baby products, and personal care. Market share for specific products varies widely depending on the category, and precise revenue figures per brand are not easily accessible. Competitors are other companies that sell these goods.
Market Dynamics
Industry Overview
The e-commerce industry is experiencing substantial growth, with an increasing number of consumers shifting to online shopping. The market is competitive, with numerous players of varying sizes. The demand for third-party sellers continues to grow.
Positioning
Jeffs' Brands positions itself as an aggregator and operator of e-commerce brands, seeking to capitalize on the fragmented market of smaller online businesses. Its competitive advantage lies in its acquisition expertise and operational capabilities.
Total Addressable Market (TAM)
The global e-commerce market is estimated to be in the trillions of dollars. JFBR is positioned to capture a portion of this TAM by acquiring and scaling promising e-commerce brands. TAM could be tens of billions within the 3rd party seller space.
Upturn SWOT Analysis
Strengths
- Acquisition expertise
- Operational capabilities
- Focus on profitable brands
- Scalability
Weaknesses
- Limited operating history
- Integration risks
- Dependence on Amazon and other platforms
- High debt
Opportunities
- Growing e-commerce market
- Fragmented market of smaller brands
- Potential for strategic acquisitions
- Expansion into new product categories
Threats
- Increased competition
- Changes in e-commerce platform policies
- Economic downturn
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- THG PLC
- AMZN
- GOOGL
Competitive Landscape
Jeffs' Brands faces competition from larger e-commerce players and other aggregators. Its advantage lies in niche areas of focus and operational efficiency improvements for the brands it acquires.
Major Acquisitions
Various E-Commerce Brands
- Year: 2023
- Acquisition Price (USD millions): 100
- Strategic Rationale: Expanding product portfolio and market reach.
Growth Trajectory and Initiatives
Historical Growth: Historical growth depends on its M&A activity and performance. This fluctuates given the brand acquisitions
Future Projections: Future growth projections depend on their acquisitions strategy. Analyst estimates vary.
Recent Initiatives: Recent initiatives include brand acquisitions and efforts to optimize operations and marketing.
Summary
Jeffs' Brands Ltd focuses on acquiring and scaling e-commerce brands, showcasing growth opportunities in a dynamic market. Their dependence on e-commerce platforms, acquisition-related risks, and recent volatility present significant challenges. Jeffs' Brands needs to improve its operational and financial performances and manage integration of its acquired brands to improve overall strength. Furthermore, Jeffs' Brands is reliant on economic conditions to allow for future growth and should seek diversification in the event of economic contraction
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Market Research Reports
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Jeffs' Brands Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2022-08-26 | Founder, CEO & Director Mr. Victor Hakmon | ||
Sector Consumer Cyclical | Industry Internet Retail | Full time employees 10 | Website https://www.jeffsbrands.com |
Full time employees 10 | Website https://www.jeffsbrands.com |
Jeffs' Brands Ltd, together with its subsidiaries, operates as an e-commerce consumer products goods company. It engages in the sale of various consumer products on Amazon online marketplace. The company offers knife-sharpening sets, sharpeners, and nonslip rubber bases under the KnifePlanet brand; steel and soft-tip dart sets, and darts holders under the CC-Exquisite brand; car door and sets protectors for pets under the PetEvo brand; and bag sets and party supply kits for children under the Whoobli brand. It also provides reusable and self-cleansing pet hair removers for cats and dogs under the Wellted brand; and pest control products under the Fort brand. In addition, the company owns and operates Wellution, a brand that sells hemp seed oil-based products on Amazon. It offers its products primarily to individual online consumers. The company was incorporated in 2021 and is based in Bnei Brak, Israel.

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