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J & J Snack Foods Corp (JJSF)



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Upturn Advisory Summary
06/20/2025: JJSF (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $145
1 Year Target Price $145
2 | Strong Buy |
0 | Buy |
2 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -9.83% | Avg. Invested days 44 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 2.21B USD | Price to earnings Ratio 29.08 | 1Y Target Price 145 |
Price to earnings Ratio 29.08 | 1Y Target Price 145 | ||
Volume (30-day avg) 4 | Beta 0.45 | 52 Weeks Range 109.70 - 177.68 | Updated Date 07/1/2025 |
52 Weeks Range 109.70 - 177.68 | Updated Date 07/1/2025 | ||
Dividends yield (FY) 2.75% | Basic EPS (TTM) 3.9 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 4.79% | Operating Margin (TTM) 1.61% |
Management Effectiveness
Return on Assets (TTM) 4.95% | Return on Equity (TTM) 8.2% |
Valuation
Trailing PE 29.08 | Forward PE 28.99 | Enterprise Value 2326345789 | Price to Sales(TTM) 1.39 |
Enterprise Value 2326345789 | Price to Sales(TTM) 1.39 | ||
Enterprise Value to Revenue 1.47 | Enterprise Value to EBITDA 13.1 | Shares Outstanding 19455500 | Shares Floating 15534820 |
Shares Outstanding 19455500 | Shares Floating 15534820 | ||
Percent Insiders 21.41 | Percent Institutions 82.94 |
Analyst Ratings
Rating 2 | Target Price 145 | Buy - | Strong Buy 2 |
Buy - | Strong Buy 2 | ||
Hold 2 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
J & J Snack Foods Corp

Company Overview
History and Background
J & J Snack Foods Corp. was founded in 1971 by Gerald B. Shreiber. Initially focused on soft pretzels, it expanded through acquisitions and product development to offer a diverse range of snack foods.
Core Business Areas
- Frozen Novelties: This segment includes frozen juice bars, ice cream novelties, and frozen desserts marketed under brands like Luigi's, Minute Maid, and ICEE. They are distributed through foodservice and retail channels.
- Soft Pretzels: J & J Snack Foods is known for its SuperPretzel brand, a leading soft pretzel brand. They offer various soft pretzel products for foodservice, retail, and convenience store markets.
- Bakery Products: This segment includes handheld pies and pastries under brands such as Mrs. GoodCookie and Hill & Valley. These products are sold primarily to foodservice and retail customers.
- Snack Foods: This segment includes other snack food products such as churros, funnel cakes, and cookies.
Leadership and Structure
Daniel Fachner is the President and CEO. The organizational structure includes various functional departments such as sales, marketing, operations, and finance, reporting to executive leadership.
Top Products and Market Share
Key Offerings
- SuperPretzel: SuperPretzel is a leading soft pretzel brand in the US. It is difficult to ascertain the exact market share however, it is a leader in the frozen soft pretzel market. Competitors include Auntie Anne's (primarily retail locations) and other private-label brands.
- ICEE: ICEE is a popular frozen beverage sold in various retail and foodservice locations. Competitors in the frozen beverage space include Slurpee (7-Eleven) and other regional frozen beverage brands.
- Luigi's Real Italian Ice: Luigi's Real Italian Ice is a well-known frozen dessert brand. Competitors include other Italian ice brands and frozen dessert options like ice cream and sorbet.
Market Dynamics
Industry Overview
The snack food industry is large and competitive, driven by consumer demand for convenient and indulgent treats. Trends include increased focus on healthier snacks, evolving flavor preferences, and growing demand in convenience stores and foodservice channels.
Positioning
J & J Snack Foods Corp. positions itself as a leading provider of branded and private-label snack foods, with a focus on innovation and customer service. Its competitive advantages include strong brand recognition, diverse product portfolio, and established distribution network.
Total Addressable Market (TAM)
The global snack food market is estimated to be in the hundreds of billions of dollars. J & J Snack Foods Corp. occupies a smaller share of the overall market, with focus in specific niches like frozen pretzels and Italian ice. The TAM for these specific niches is far smaller, but the company has a leading position.
Upturn SWOT Analysis
Strengths
- Strong brand recognition (SuperPretzel, ICEE, Luigi's)
- Diverse product portfolio
- Established distribution network
- Experienced management team
- Strong relationships with key retailers and foodservice operators
Weaknesses
- Reliance on a few key brands
- Exposure to commodity price fluctuations
- Competition from larger snack food companies
- Potential impact from changing consumer preferences towards healthier snacks
Opportunities
- Expanding into new geographic markets
- Developing innovative new products
- Acquiring complementary businesses
- Growing demand for convenience foods
- Capitalizing on trends towards healthier snacking options
Threats
- Intense competition in the snack food industry
- Changing consumer preferences
- Economic downturns
- Increased regulation of the food industry
- Fluctuations in raw material costs
Competitors and Market Share
Key Competitors
- PEP
- HSY
- GIS
Competitive Landscape
J & J Snack Foods Corp. competes with large multinational food companies. Its advantages include a focus on niche markets and strong brand recognition in those markets. Disadvantages include limited scale and resources compared to larger competitors.
Major Acquisitions
Hill & Valley
- Year: 2012
- Acquisition Price (USD millions): 43
- Strategic Rationale: Expanded J&J Snack Foods' bakery product offerings and strengthened its presence in the retail market.
Kim & Scott's Gourmet Pretzels
- Year: 2009
- Acquisition Price (USD millions):
- Strategic Rationale: Enhanced J&J Snack Foods' soft pretzel portfolio and increased its presence in the specialty pretzel market.
Growth Trajectory and Initiatives
Historical Growth: J & J Snack Foods Corp. has grown through organic initiatives and acquisitions, expanding its product portfolio and market reach.
Future Projections: Analyst estimates suggest continued revenue growth, driven by new product launches and market expansion. Profitability is expected to improve as the company leverages its scale and efficiency.
Recent Initiatives: Recent initiatives include expanding distribution channels, investing in marketing and branding, and pursuing strategic acquisitions.
Summary
J & J Snack Foods Corp. has a well-established position in the snack food industry, driven by popular brands and a diverse product portfolio. It benefits from a strong distribution network but faces competition from larger players and the need to adapt to changing consumer preferences. The company has a stable dividend history and a recent history of acquisition. Future growth depends on innovation, strategic acquisitions, and market expansion while closely monitoring consumer preferences and costs.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company reports, Market research reports, Analyst estimates
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions and company performance can change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About J & J Snack Foods Corp
Exchange NASDAQ | Headquaters Mount Laurel, NJ, United States | ||
IPO Launch date 1990-03-26 | President, CEO & Chairman Mr. Daniel J. Fachner | ||
Sector Consumer Defensive | Industry Packaged Foods | Full time employees 5000 | Website https://www.jjsnack.com |
Full time employees 5000 | Website https://www.jjsnack.com |
J&J Snack Foods Corp. manufactures, markets, and distributes nutritional snack food and beverages to the food service and retail supermarket industries in the United States, Mexico, and Canada. It operates through three segments: Food Service, Retail Supermarkets, and Frozen Beverages. It offers soft pretzels under the SUPERPRETZEL, SUPERPRETZEL BAVARIAN, NEW YORK PRETZEL, BAVARIAN BAKERY, FEDERAL PRETZEL, and BRAUHAUS brands, as well as under the private labels; frozen novelty under the DIPPIN'DOTS, LUIGI'S, WHOLE FRUIT, DOGSTERS, PHILLY SWIRL, ICEE, and MINUTE MAID brands; churros under the HOLA! and CALIFORNIA CHURROS brands; and handheld products under the private labels. The company also provides bakery products, such as fig and fruit bars, cookies, breads, rolls, crumb, muffins, and donuts under the MRS. GOODCOOKIE, READI-BAKE, COUNTRY HOME, MARY B'S, DADDY RAY'S and HILL & VALLEY brands, as well as under private labels; and frozen beverages under the ICEE, SLUSH PUPPIE and PARROT ICE brands. In addition, it offers funnel cakes under the FUNNEL CAKE FACTORY brand, as well as various other food products; and sells machines and machine parts to other food and beverage companies. The company sells its products through a network of food brokers, independent sales distributors, and direct sales force. It serves snack bars and food stand locations in chain, department and mass merchandising stores, malls and shopping centers, fast food and casual dining restaurants, stadiums and sports arenas, leisure and theme parks, convenience stores, movie theatres, warehouse club stores, schools, colleges and other institutions, and independent retailers. The company was incorporated in 1971 and is headquartered in Mount Laurel, New Jersey.
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