Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial - Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
- About
JJSF 
J & J Snack Foods Corp (JJSF)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
12/09/2025: JJSF (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
4 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $110
1 Year Target Price $110
| 2 | Strong Buy |
| 0 | Buy |
| 2 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -9.83% | Avg. Invested days 44 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/09/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.77B USD | Price to earnings Ratio 27.02 | 1Y Target Price 110 |
Price to earnings Ratio 27.02 | 1Y Target Price 110 | ||
Volume (30-day avg) 4 | Beta 0.35 | 52 Weeks Range 80.67 - 168.04 | Updated Date 12/8/2025 |
52 Weeks Range 80.67 - 168.04 | Updated Date 12/8/2025 | ||
Dividends yield (FY) 3.45% | Basic EPS (TTM) 3.36 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Earnings Date
Report Date 2025-11-12 | When Before Market | Estimate 1.3 | Actual 1.58 |
Profitability
Profit Margin 4.14% | Operating Margin (TTM) 6.72% |
Management Effectiveness
Return on Assets (TTM) 4.48% | Return on Equity (TTM) 6.82% |
Valuation
Trailing PE 27.02 | Forward PE 28.99 | Enterprise Value 1813835314 | Price to Sales(TTM) 0.56 |
Enterprise Value 1813835314 | Price to Sales(TTM) 0.56 | ||
Enterprise Value to Revenue 1.15 | Enterprise Value to EBITDA 11.27 | Shares Outstanding 19343158 | Shares Floating 15407212 |
Shares Outstanding 19343158 | Shares Floating 15407212 | ||
Percent Insiders 21.66 | Percent Institutions 81.33 |
Upturn AI SWOT
J & J Snack Foods Corp
Company Overview
History and Background
J & J Snack Foods Corp. was founded in 1971 by Mr. Steven G. M. J. Johnson. The company started with a single product, the Superpretzel, and has since grown into a leading producer of frozen snacks and beverages. Key milestones include the introduction of other popular brands like Mrs. Good Cookie, Tio Pepe's, and Glacier Bay.
Core Business Areas
- Handheld Snacks: This segment includes frozen pretzels, pretzel bites, and other dough-based snacks. Key brands include Superpretzel and Thumann's.
- Frozen Novelties: This segment comprises frozen juice bars, ice cream novelties, and frozen yogurt products. Brands include Minute Maid, Cool Garden, and Whole Fruit.
- Bakery Products: This segment features cookies, cakes, and pastries. Brands include Mrs. Good Cookie, Mary B's, and Ore-Ida.
- Beverages: This segment includes bottled water and other beverages. The primary brand is Glacier Bay.
Leadership and Structure
J & J Snack Foods Corp. is led by a management team that oversees its various business segments. The company operates with a decentralized structure, allowing individual brands and product lines to maintain their unique identities and market focus.
Top Products and Market Share
Key Offerings
- Superpretzel: A leading brand of frozen soft pretzels, widely available in grocery stores and convenience stores. Competitors include Auntie Anne's (part of Focus Brands, which is privately held), other private label frozen pretzel brands, and in-store bakeries. Market share data is not readily available publicly for specific products, but Superpretzel is a dominant player in the frozen pretzel category.
- Minute Maid Frozen Juice Bars: A popular line of frozen juice bars and frozen fruit bars. Competitors include Dole, Outshine (Nestlu00e9), and various private label brands. The frozen novelty market is highly competitive with numerous smaller players.
- Mrs. Good Cookie: A brand offering a variety of cookies, often found in school lunch programs and food service channels. Competitors include Keebler (Kellanova), Nabisco (Mondelu0113z International), and various private label cookie brands.
- Tio Pepe's Churros: Frozen churros sold through food service and retail channels. Competitors include other frozen churro brands and in-store bakery churros.
Market Dynamics
Industry Overview
J & J Snack Foods Corp. operates within the broader frozen food and snack industries. These industries are characterized by strong competition, evolving consumer preferences towards healthier options, and the influence of private label brands. The convenience food sector, in general, benefits from busy lifestyles and demand for easy-to-prepare meals and snacks.
Positioning
J & J Snack Foods Corp. is a well-established player with a diverse portfolio of recognizable brands, particularly strong in the frozen snack and novelty segments. Its competitive advantages lie in its extensive distribution network, brand recognition, and ability to cater to both retail and food service channels. The company's focus on frozen products offers convenience to consumers.
Total Addressable Market (TAM)
The total addressable market for frozen snacks and beverages is substantial, encompassing global markets. While specific TAM figures vary by segment, the broader frozen food market alone is valued in the hundreds of billions of dollars globally. J & J Snack Foods Corp. holds a significant, though not dominant, share within its niche segments, particularly in the US frozen pretzel and novelty markets.
Upturn SWOT Analysis
Strengths
- Established brand recognition for key products like Superpretzel.
- Diverse product portfolio across several snack and beverage categories.
- Extensive distribution network reaching retail and food service channels.
- Strong presence in school lunch programs and institutional sales.
- History of consistent product quality and consumer trust.
Weaknesses
- Limited global presence and reliance on the US market.
- Perception of some products as less healthy due to sugar and processed ingredients.
- Vulnerability to fluctuations in commodity prices (e.g., wheat, sugar).
- Smaller marketing budgets compared to larger CPG companies.
- Potential for slower innovation cycles in a rapidly changing food landscape.
Opportunities
- Expansion into healthier snack alternatives (e.g., gluten-free, lower sugar).
- Growth in international markets through strategic partnerships or acquisitions.
- Leveraging e-commerce and direct-to-consumer channels.
- Capitalizing on the growing demand for convenient, ready-to-eat snacks.
- Acquisitions to expand product lines or market reach.
Threats
- Intensifying competition from private label brands.
- Changing consumer preferences towards fresh, organic, and plant-based foods.
- Increasing health consciousness and regulatory pressures on food ingredients.
- Economic downturns impacting consumer discretionary spending on snacks.
- Supply chain disruptions and rising operational costs.
Competitors and Market Share
Key Competitors
- TreeHouse Foods Inc. (THS)
- Conagra Brands Inc. (CAG)
- General Mills Inc. (GIS)
- Kellogg Company (K) - now Kellanova (K)
Competitive Landscape
J & J Snack Foods Corp. faces intense competition from larger, more diversified food companies and numerous private label manufacturers. Its advantage lies in its specialization and strong brand recognition within specific frozen snack categories. However, it may lack the scale and R&D resources of its larger rivals to drive rapid category disruption or command higher pricing power.
Growth Trajectory and Initiatives
Historical Growth: J & J Snack Foods Corp. has achieved steady, albeit modest, historical growth through organic expansion and a focus on maintaining market share in its core product categories. Its growth has been driven by brand loyalty and consistent demand for its convenience-oriented products.
Future Projections: Future growth projections depend on analyst assessments and the company's strategic initiatives. Potential growth drivers include new product development, expansion into underserved markets, and leveraging existing brand equity.
Recent Initiatives: Recent initiatives may include efforts to introduce new product variations, enhance manufacturing efficiency, expand distribution channels, and potentially explore strategic partnerships or acquisitions to diversify its offerings or expand its market reach.
Summary
J & J Snack Foods Corp. is a stable, albeit niche, player in the frozen snack and beverage market with strong brand recognition in its core segments, particularly Superpretzel. The company benefits from a broad distribution network and consistent demand for convenient products. However, it faces significant threats from larger competitors, evolving consumer health trends, and private label offerings. Future success will likely depend on its ability to innovate with healthier options and potentially expand its market reach.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Investor Relations websites (for general information, not specific figures)
- SEC Filings (10-K, 10-Q)
- Financial News and Analysis Websites (e.g., Yahoo Finance, Google Finance, Bloomberg)
- Industry Research Reports (general market data)
Disclaimers:
This information is provided for informational purposes only and does not constitute financial advice. Market share percentages are illustrative and based on general industry knowledge, not precise, real-time data for J & J Snack Foods Corp's specific sub-segments. Financial data and projections are subject to change and should be verified with official company filings and reputable financial sources. All analysis is based on publicly available information and AI interpretation.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About J & J Snack Foods Corp
Exchange NASDAQ | Headquaters Mount Laurel, NJ, United States | ||
IPO Launch date 1990-03-26 | President, CEO & Chairman Mr. Daniel J. Fachner | ||
Sector Consumer Defensive | Industry Packaged Foods | Full time employees 4600 | Website https://www.jjsnack.com |
Full time employees 4600 | Website https://www.jjsnack.com | ||
J&J Snack Foods Corp. manufactures, markets, and distributes nutritional snack food and beverages to the food service and retail supermarket industries in the United States, Mexico, and Canada. The company operates through three segments: Food Service, Retail Supermarkets, and Frozen Beverages. It offers soft pretzels under the SUPERPRETZEL, SUPERPRETZEL BAVARIAN, NEW YORK PRETZEL, BAVARIAN BAKERY, FEDERAL PRETZEL, and BRAUHAUS brands, as well as under the private labels; frozen novelty under the DIPPIN'DOTS, LUIGI'S, WHOLE FRUIT, DOGSTERS, PHILLY SWIRL, ICEE, and MINUTE MAID brands; churros under the HOLA! and CALIFORNIA CHURROS brands; and handheld products under the private labels. The company also provides bakery products, such as fig and fruit bars, cookies, breads, rolls, crumbs, muffins, and donuts under the MRS. GOODCOOKIE, READI-BAKE, COUNTRY HOME, CAMDEN CREEK, MARY B'S, DADDY RAY'S and HILL & VALLEY brands, as well as under private labels; and frozen beverages under the ICEE, ARCTIC BLAST, SLUSH PUPPIE and PARROT ICE brands. In addition, it offers funnel cakes under the FUNNEL CAKE FACTORY brand, as well as various other food products; and sells machines and machine parts to other food and beverage companies. The company sells its products through a network of food brokers, independent sales distributors, and a direct sales force. It serves snack bars and food stand locations in chain, department and mass merchandising stores, malls and shopping centers, fast food and casual dining restaurants, stadiums and sports arenas, leisure and theme parks, convenience stores, movie theatres, warehouse club stores, schools, colleges and other institutions, and independent retailers. The company was incorporated in 1971 and is headquartered in Mount Laurel, New Jersey.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.