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Macy’s Inc (M)


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Upturn Advisory Summary
10/21/2025: M (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $15.96
1 Year Target Price $15.96
2 | Strong Buy |
0 | Buy |
10 | Hold |
0 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 39.86% | Avg. Invested days 31 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.90B USD | Price to earnings Ratio 10.36 | 1Y Target Price 15.96 |
Price to earnings Ratio 10.36 | 1Y Target Price 15.96 | ||
Volume (30-day avg) 13 | Beta 1.8 | 52 Weeks Range 9.51 - 18.47 | Updated Date 10/21/2025 |
52 Weeks Range 9.51 - 18.47 | Updated Date 10/21/2025 | ||
Dividends yield (FY) 3.96% | Basic EPS (TTM) 1.76 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.18% | Operating Margin (TTM) 3.18% |
Management Effectiveness
Return on Assets (TTM) 3.29% | Return on Equity (TTM) 11.29% |
Valuation
Trailing PE 10.36 | Forward PE 10.41 | Enterprise Value 9536119610 | Price to Sales(TTM) 0.22 |
Enterprise Value 9536119610 | Price to Sales(TTM) 0.22 | ||
Enterprise Value to Revenue 0.42 | Enterprise Value to EBITDA 5.79 | Shares Outstanding 268505751 | Shares Floating 266220767 |
Shares Outstanding 268505751 | Shares Floating 266220767 | ||
Percent Insiders 0.63 | Percent Institutions 91.72 |
Upturn AI SWOT
Macy’s Inc

Company Overview
History and Background
Macy's Inc., founded in 1858 as R.H. Macy & Co., has grown from a dry goods store to a major department store chain. It expanded nationally in the 20th century and has faced challenges adapting to changing retail landscapes.
Core Business Areas
- Retail Department Stores: Operates Macy's and Bloomingdale's department stores, offering a wide range of apparel, accessories, home goods, and cosmetics.
- E-commerce: Online sales through macys.com and bloomingdales.com, providing a digital shopping experience.
- Bluemercury: A luxury beauty products and spa retail chain.
Leadership and Structure
Tony Spring is the CEO. The company has a board of directors and a structured management team overseeing various functions like merchandising, marketing, and operations.
Top Products and Market Share
Key Offerings
- Apparel and Accessories: Clothing, shoes, jewelry, and handbags for men, women, and children. The apparel market is highly competitive, with key competitors like Amazon, Target, and Walmart, and various fashion retailers. Market share data is fragmented across numerous brands and retailers. No reliable public data available on Macy's apparel market share.
- revenue: 7000000000
- Home Goods: Furniture, bedding, kitchenware, and decor. Competitors include Wayfair, Amazon, and Target. Market share data is fragmented. No reliable public data available on Macy's home goods market share.
- revenue: 3000000000
- Cosmetics and Fragrances: Beauty products from various brands. Competitors include Sephora, Ulta Beauty, and department stores. No reliable public data available on Macy's cosmetics market share.
- revenue: 2000000000
Market Dynamics
Industry Overview
The retail industry is undergoing significant transformation due to e-commerce growth, changing consumer preferences, and economic fluctuations. Department stores face challenges from online retailers and fast-fashion brands.
Positioning
Macy's positions itself as a mid-to-upper-tier department store offering a mix of national brands and private labels. Its competitive advantages include brand recognition, store locations, and loyalty programs.
Total Addressable Market (TAM)
The total addressable market for retail in the US is estimated to be several trillion dollars annually. Macy's captures a small percentage of this TAM, and is positioned to capture a certain percentage of the market, based on its market positioning in the retail industry. This is estimated to be $20B - $30B annually.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Established store network
- Loyalty program (Star Rewards)
- Omnichannel presence
Weaknesses
- High operating costs
- Declining foot traffic in stores
- Inventory management challenges
- Dependence on promotions and discounts
Opportunities
- Expanding e-commerce business
- Developing private label brands
- Improving customer experience
- Strategic partnerships
Threats
- Intense competition from online retailers
- Changing consumer preferences
- Economic downturns
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- Kohl's (KSS)
- Nordstrom (JWN)
- Dillard's (DDS)
Competitive Landscape
Macy's faces competition from online retailers, department stores, and specialty stores. Its advantages include brand recognition and store locations, while its disadvantages include high operating costs and declining foot traffic.
Major Acquisitions
Bluemercury
- Year: 2015
- Acquisition Price (USD millions): 210
- Strategic Rationale: Expanded Macy's presence in the luxury beauty market.
Growth Trajectory and Initiatives
Historical Growth: Macy's has experienced moderate growth in the past, with fluctuations due to economic conditions and competitive pressures.
Future Projections: Analyst projections vary, but generally anticipate modest growth or stabilization. Growth depends on adapting to consumer trends and improving operational efficiency.
Recent Initiatives: Recent initiatives include store closures, cost-cutting measures, investment in e-commerce, and enhancing the customer experience.
Summary
Macy's is an established retail brand facing the challenges of a changing retail landscape. While its brand recognition and omnichannel presence are strengths, declining foot traffic and intense competition pose risks. Investing in e-commerce and improving customer experience are crucial for future growth, but they need to be mindful of the competition from online retailers, changing consumer preferences and economic downturns.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Market research reports
- Industry analysis
Disclaimers:
The analysis is based on publicly available information and general market conditions. Actual results may vary. Market share data is based on aggregated reports and should be viewed as estimates. Real-time financial data is not included.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Macy’s Inc
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 1992-02-05 | CEO & Chairman Mr. Antony Spring | ||
Sector Consumer Cyclical | Industry Department Stores | Full time employees 94189 | Website https://www.macysinc.com |
Full time employees 94189 | Website https://www.macysinc.com |
Macy's, Inc., an omni-channel retail organization, operates stores, websites, and mobile applications in the United States. It sells a range of merchandise, such as apparel and accessories for men, women, and kids; cosmetics; home furnishings; and other consumer goods under the Macy's, Bloomingdale's, and Bluemercury brands. The company also operates in Dubai, the United Arab Emirates, and Al Zahra, Kuwait under the license agreements. The company was formerly known as Federated Department Stores, Inc. and changed its name to Macy's, Inc. in June 2007. Macy's, Inc. was founded in 1830 and is based in New York, New York.

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