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SMWB
Upturn stock ratingUpturn stock rating

SimilarWeb Ltd (SMWB)

Upturn stock ratingUpturn stock rating
$6.75
Delayed price
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
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  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
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Time period over
  • ALL
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Upturn Advisory Summary

04/22/2025: SMWB (3-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

ratingratingratingratingrating

Moderate Performance

These Stocks/ETFs, based on Upturn Advisory, typically align with the market average, offering steady but unremarkable returns.

Analysis of Past Performance

Type Stock
Historic Profit 42.33%
Avg. Invested days 42
Today’s Advisory PASS
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 3.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 04/22/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 631.99M USD
Price to earnings Ratio -
1Y Target Price 15.12
Price to earnings Ratio -
1Y Target Price 15.12
Volume (30-day avg) 373007
Beta 1.12
52 Weeks Range 5.71 - 17.64
Updated Date 04/25/2025
52 Weeks Range 5.71 - 17.64
Updated Date 04/25/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.14

Analyzing Revenue: Products, Geography and Growth

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -4.58%
Operating Margin (TTM) -7.48%

Management Effectiveness

Return on Assets (TTM) -2.51%
Return on Equity (TTM) -53.22%

Valuation

Trailing PE -
Forward PE 65.79
Enterprise Value 607851535
Price to Sales(TTM) 2.53
Enterprise Value 607851535
Price to Sales(TTM) 2.53
Enterprise Value to Revenue 2.43
Enterprise Value to EBITDA 703.53
Shares Outstanding 82829400
Shares Floating 47677027
Shares Outstanding 82829400
Shares Floating 47677027
Percent Insiders 15.05
Percent Institutions 68.77

Analyst Ratings

Rating 4.56
Target Price 14.88
Buy 4
Strong Buy 5
Buy 4
Strong Buy 5
Hold -
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

SimilarWeb Ltd

stock logo

Company Overview

overview logo History and Background

SimilarWeb Ltd. (now known as Similarweb) was founded in 2007 in Tel Aviv, Israel. Initially focused on providing competitive website analytics, the company has grown to offer a broader suite of digital intelligence tools. Significant milestones include securing major funding rounds, expanding its product offerings, and going public on the New York Stock Exchange (NYSE) in May 2021, under the ticker symbol SMWB.

business area logo Core Business Areas

  • Digital Research Intelligence: Provides insights into website traffic, engagement metrics, and audience demographics to help businesses understand online trends and competitor performance.
  • Sales Intelligence: Enables sales teams to identify and target potential customers by uncovering their online activities and intent signals.
  • Shopper Intelligence: Offers data-driven insights into e-commerce trends, consumer behavior, and product performance to optimize online retail strategies.
  • Investor Intelligence: Delivers alternative data and analytics to help investors make informed decisions about digital companies.

leadership logo Leadership and Structure

Or Offer (CEO), Jason Schwartz (CFO). Organizational structure is based on function, with teams dedicated to Product, Engineering, Sales, Marketing, and Customer Success.

Top Products and Market Share

overview logo Key Offerings

  • Digital Research Intelligence Platform: Flagship platform providing website analytics, competitor analysis, and industry trends. Market share is estimated to be around 25-30% in the web analytics competitive intelligence space. Key competitors include Semrush (SEMR) and Comscore (SCOR).
  • Sales Intelligence Solutions: Tools for identifying and engaging potential customers based on their online behavior. Competitors include ZoomInfo (ZI) and Lusha.
  • Shopper Intelligence: Ecommerce analytics for monitoring product performance, competitor pricing, and consumer behavior. Competitors include Jungle Scout and Helium 10.

Market Dynamics

industry overview logo Industry Overview

The digital intelligence market is experiencing significant growth, driven by the increasing importance of online data for business decision-making. Trends include growing demand for real-time analytics, AI-powered insights, and comprehensive competitive intelligence.

Positioning

Similarweb is positioned as a leader in providing comprehensive digital intelligence solutions. Competitive advantages include extensive data coverage, user-friendly interface, and a focus on actionable insights.

Total Addressable Market (TAM)

The TAM for digital intelligence solutions is estimated at over $30 billion. Similarweb is well-positioned to capture a significant share of this market due to its strong brand recognition and comprehensive product offerings.

Upturn SWOT Analysis

Strengths

  • Comprehensive data coverage
  • Strong brand recognition
  • User-friendly interface
  • Advanced analytics capabilities
  • Established customer base

Weaknesses

  • High pricing compared to some competitors
  • Reliance on web-based data, limited coverage of mobile app data
  • Data accuracy concerns (occasionally reported)
  • Customer service quality (occasionally reported)

Opportunities

  • Expanding into new geographies
  • Developing new products and features
  • Acquiring complementary businesses
  • Partnering with other technology companies
  • Capitalizing on the growing demand for AI-powered analytics

Threats

  • Increasing competition from established players and new entrants
  • Changes in data privacy regulations
  • Economic downturn impacting marketing budgets
  • Cybersecurity risks
  • Inability to adapt to changes in search engine algorithms

Competitors and Market Share

competitor logo Key Competitors

  • SEMR
  • SCOR
  • ZI
  • CELH

Competitive Landscape

Similarweb competes with other digital intelligence providers, as well as more general marketing and sales intelligence platforms. Similarweb's strengths include its comprehensive data coverage and user-friendly interface. Weaknesses include its higher pricing compared to some competitors.

Major Acquisitions

Quettra

  • Year: 2015
  • Acquisition Price (USD millions): 0
  • Strategic Rationale: Acquired Quettra to expand mobile app intelligence capabilities.

Admetricks

  • Year: 2016
  • Acquisition Price (USD millions): 0
  • Strategic Rationale: Acquired Admetricks to add display advertising analytics to the competitive analysis toolkit.

Growth Trajectory and Initiatives

Historical Growth: Similarweb has experienced strong revenue growth over the past few years, driven by the increasing demand for digital intelligence solutions.

Future Projections: Analyst estimates project continued revenue growth for Similarweb in the coming years, with a focus on profitability and cash flow generation.

Recent Initiatives: Recent strategic initiatives include expanding into new geographies, developing new products and features, and partnering with other technology companies.

Summary

Similarweb is a leading provider of digital intelligence solutions with strong growth potential. The company has established a strong brand recognition and continues to expand its product offerings. Key factors to watch include increasing competition and the need to achieve profitability and generate positive cash flow. While the company boasts comprehensive data, accuracy concerns and higher pricing are factors to note.

Similar Companies

CELHratingrating

Celsius Holdings Inc

$37.84
Mid-Cap Stock
26.43%
Consider higher Upturn Star rating
BUY since 26 days

CELHratingrating

Celsius Holdings Inc

$37.84
Mid-Cap Stock
BUY since 26 days
26.43%
Consider higher Upturn Star rating

SCORratingrating

Comscore Inc

$5
Small-Cap Stock
0%
PASS

SCORratingrating

Comscore Inc

$5
Small-Cap Stock
0%
PASS

SEMRratingrating

Semrush Holdings Inc

$9.25
Small-Cap Stock
0%
PASS

SEMRratingrating

Semrush Holdings Inc

$9.25
Small-Cap Stock
0%
PASS

ZIratingrating

ZoomInfo Technologies Inc

$7.94
Mid-Cap Stock
0%
PASS

ZIratingrating

ZoomInfo Technologies Inc

$7.94
Mid-Cap Stock
0%
PASS

Sources and Disclaimers

Data Sources:

  • Similarweb Website
  • SEC Filings (10-K, 10-Q)
  • Analyst Reports
  • Industry News Articles

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market share estimates are approximate and based on publicly available information. Financial data should be verified with official company filings.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About SimilarWeb Ltd

Exchange NYSE
Headquaters -
IPO Launch date 2021-05-12
Co-Founder, CEO & Director Mr. Or Offer
Sector Technology
Industry Software - Application
Full time employees 1085
Full time employees 1085

Similarweb Ltd. provides digital data and analytics for power critical business decisions in the United States, Europe, the Asia Pacific, the United Kingdom, Israel, and internationally. The company offers web intelligence solutions for its customers to benchmark performance against competitors, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and solutions for its customers to understand their competitors' digital acquisition strategies in various marketing channel, and optimize their own strategies. It also provides app intelligence that allows its customers to identify trends and monitor usage and retention, user reviews, audience behavior, and overall sentiment, as well as to benchmark performance against competitors across the funnel from app store downloads to usage and stickiness; sales intelligence solutions for its customers to access relevant buying signals and digital insights of their customers to generate leads quickly; and shopper intelligence solutions to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process. In addition, the company offers stock intelligence solutions for its customers to access an end-to-end view of market, sector, or company performance to ideate and monitor investment opportunities; forecast market performance; and perform due diligence. Further, it provides data-as-a-service, bespoke data set, and advisory services. The company serves retail, consumer packaged goods, consumer finance, consultancies, marketing and advertising agencies, media and publishers, business-to-business software, payment processors, travel, and institutional investors, as well as luxury and premium consumer brands. Similarweb Ltd. was incorporated in 2009 and is headquartered in Givatayim, Israel.

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