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Upturn AI SWOT - About
SMWB 
SimilarWeb Ltd (SMWB)
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Upturn Advisory Summary
08/28/2025: SMWB (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
9 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $13.38
1 Year Target Price $13.38
| 5 | Strong Buy |
| 4 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 64.22% | Avg. Invested days 34 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 08/28/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 882.62M USD | Price to earnings Ratio - | 1Y Target Price 13.38 |
Price to earnings Ratio - | 1Y Target Price 13.38 | ||
Volume (30-day avg) 9 | Beta 1.11 | 52 Weeks Range 6.36 - 17.64 | Updated Date 08/29/2025 |
52 Weeks Range 6.36 - 17.64 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.35 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-12 | When After Market | Estimate -0.01 | Actual 0.01 |
Profitability
Profit Margin -10.84% | Operating Margin (TTM) -6.58% |
Management Effectiveness
Return on Assets (TTM) -5.15% | Return on Equity (TTM) -123.81% |
Valuation
Trailing PE - | Forward PE 65.79 | Enterprise Value 864152309 | Price to Sales(TTM) 3.29 |
Enterprise Value 864152309 | Price to Sales(TTM) 3.29 | ||
Enterprise Value to Revenue 3.22 | Enterprise Value to EBITDA 989.19 | Shares Outstanding 84867000 | Shares Floating 49717221 |
Shares Outstanding 84867000 | Shares Floating 49717221 | ||
Percent Insiders 14.69 | Percent Institutions 66.54 |
Upturn AI SWOT
SimilarWeb Ltd
Company Overview
History and Background
SimilarWeb was founded in 2007 in Israel. It provides web analytics services and helps businesses understand website traffic, user engagement, and industry trends. Initially bootstrapped, it gained traction quickly due to the increasing need for competitive intelligence in the digital landscape.
Core Business Areas
- Digital Research Intelligence: Provides website analytics, traffic analysis, keyword research, and competitive benchmarking. Helps users understand website performance and uncover growth opportunities.
- Sales Intelligence: Offers data on companies, their technologies, and contacts to improve sales prospecting and lead generation.
- Shopper Intelligence: Provides insights into e-commerce trends, shopper behavior, and product performance. Helps retailers and brands optimize their online sales strategy.
- Investor Intelligence: Offers investment data, analysis of global and local business trends and insights to make profitable and defendable investment decisions.
Leadership and Structure
Or Offer is the CEO. The company operates with a functional structure with departments for product, sales, marketing, engineering, and operations.
Top Products and Market Share
Key Offerings
- Digital Research Intelligence Platform: Flagship product offering comprehensive web analytics, competitor analysis, and industry benchmarking. While specific market share data is difficult to obtain, SimilarWeb is a leading player in the web analytics space. Competitors include SEMrush, Ahrefs, and Moz.
- Market Share:
- Market Share:
- Sales Intelligence Solutions: Provides data and insights for sales teams to identify prospects and close deals. Market share is smaller than Digital Research Intelligence. Competitors include ZoomInfo, LinkedIn Sales Navigator, and Apollo.io.
- Competitors: Profitero, Jungle Scout
- Market Share:
- Shopper Intelligence: Delivers valuable data to help brands increase revenue, optimize conversion rates, and make informed product decisions.
- Competitors: Sentieo, AlphaSense
- Investor Intelligence: Assists investors with data for informed decisions about business trends and competitive landscapes.
- Market Share:
Market Dynamics
Industry Overview
The web analytics and digital intelligence industry is growing rapidly, driven by increasing digitalization and the need for data-driven decision-making. The market is competitive and constantly evolving with new technologies and platforms.
Positioning
SimilarWeb is positioned as a leader in the digital intelligence market, providing comprehensive data and insights for businesses of all sizes. Its competitive advantages include its extensive data coverage, sophisticated algorithms, and user-friendly interface.
Total Addressable Market (TAM)
The total addressable market for digital intelligence is estimated to be in the billions of dollars annually. SimilarWeb is well-positioned to capture a significant share of this market with its diverse product portfolio and strong brand reputation.
Upturn SWOT Analysis
Strengths
- Comprehensive Data Coverage
- Advanced Analytics Capabilities
- User-Friendly Interface
- Strong Brand Reputation
- Established Market Position
Weaknesses
- High Subscription Costs
- Data Accuracy Concerns (occasional discrepancies)
- Limited Customization Options
- Dependency on third-party data providers
Opportunities
- Expansion into New Geographies
- Development of New Products and Services
- Strategic Partnerships
- Leveraging AI and Machine Learning
- Increasing demand for digital intelligence
Threats
- Intense Competition
- Changing Privacy Regulations
- Data Security Breaches
- Economic Downturn
- Technological Disruptions
Competitors and Market Share
Key Competitors
- SEMR (SEMrush Holdings, Inc.)
- RDVY (Advyzon, Inc.)
- PVLB (ProfitWell, Inc.)
Competitive Landscape
SimilarWeb faces competition from various players, each with its strengths and weaknesses. SEMrush competes strongly in SEO and content marketing analytics, while others like RDVY focus on specialized niches. SimilarWeb's advantages include comprehensive data coverage, though it sometimes lags in niche-specific features compared to competitors.
Growth Trajectory and Initiatives
Historical Growth: Before going private, SimilarWeb had shown steady growth in revenue and user base.
Future Projections: Future projections are not publicly available since the company is no longer public.
Recent Initiatives: Recent initiatives before going private included focusing on expanding its enterprise sales and product development.
Summary
SimilarWeb is a leading provider of digital intelligence solutions, offering valuable insights into website traffic and online trends. Its comprehensive data coverage and user-friendly interface are major strengths. However, high subscription costs and data accuracy concerns are key areas for improvement. The company should capitalize on growth opportunities through strategic partnerships and continued innovation to stay ahead of the competition.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Industry Reports
- Analyst Reports
- Public Filings (prior to privatization)
Disclaimers:
The information provided is based on available public data and industry analysis as of the time of this analysis. Market conditions and company performance may change. Investment decisions should be made based on thorough research and professional advice. Market share data may vary depending on the source and methodology.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About SimilarWeb Ltd
Exchange NYSE | Headquaters - | ||
IPO Launch date 2021-05-12 | Co-Founder, CEO & Director Mr. Or Offer | ||
Sector Technology | Industry Software - Application | Full time employees 1085 | Website https://www.similarweb.com |
Full time employees 1085 | Website https://www.similarweb.com | ||
Similarweb Ltd. provides digital data and analytics for power critical business decisions in the United States, Europe, the Asia Pacific, the United Kingdom, Israel, and internationally. The company offers web intelligence solutions for its customers to benchmark performance against competitors, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and solutions for its customers to understand their competitors' digital acquisition strategies in various marketing channel, and optimize their own strategies. It also provides app intelligence that allows its customers to identify trends and monitor usage and retention, user reviews, audience behavior, and overall sentiment, as well as to benchmark performance against competitors across the funnel from app store downloads to usage and stickiness; sales intelligence solutions for its customers to access relevant buying signals and digital insights of their customers to generate leads quickly; and shopper intelligence solutions to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process. In addition, the company offers stock intelligence solutions for its customers to access an end-to-end view of market, sector, or company performance to ideate and monitor investment opportunities; forecast market performance; and perform due diligence. Further, it provides data-as-a-service, bespoke data set, and advisory services. The company serves retail, consumer packaged goods, consumer finance, consultancies, marketing and advertising agencies, media and publishers, business-to-business software, payment processors, travel, and institutional investors, as well as luxury and premium consumer brands. Similarweb Ltd. was incorporated in 2009 and is headquartered in Givatayim, Israel.
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